Half Inventing Stuff Part 3, or Other People Stealing Your Ideas Without Ever Having Met You or Knowing that They Stole Something Part 3

barbfume_thisone1
The Bar-B-Fume bottle design and logo from an infomercial I did as a class project in 2002. Graphics designed by Rob Edwards.

So back in 1998, I had an English oral presentation to do in which I’d be selling a made-up product. After racking my brain for hours, my thought process went as follows: “What do teenage girls want? Answer: Guys. Then what do teenage guys want? Answer: Meat. So the way for a girl to get a guy would be by smelling like meat.” The presentation went fantasticly. I had charts and prototypes (sort of… bottles of cologne and body-wash with crudely designed logos). For the women who didn’t want to have to smell the Bar-B-Fume, I invented the “Scent Remover 5000”, which was just a clothespin to put on your nose. I demonstrated how to use the body wash (which for my purposes was just barbecue sauce in a soap dispenser) by smearing it all over my face. And I finished with the tagline, “Ladies, truly the way to a man’s heart is now through his stomach.”

Two years later, the product was revived as an info-mercial for a TV studio production class I was taking, but this time with way better logo design and a killer intro. I can’t attest to the quality of the rest of it. I haven’t watched it in years. You see, I can’t find the tape with that semester’s projects on it. To make matters worse, I can’t even find the tape that has the original speech on it. I have most other semesters’ projects, and I have the other speech we had to give that year in high school, but as it stands, right now the only tangible evidence of Bar-B-Fume existing is the logo I saved.

What makes this important is that Burger King just started marketing a meat-scented fragrance called “Flame”. Here‘s the website. Granted, it smells like the Whopper and not like barbecue sauce, but it’s still enough to have me shouting “NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO”. I guess I just need to follow through more.


I’m pretty angry.

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